Sales & Marketing

Companies can be nothing less than obsessive today about their sales & marketing spends. Operational & research methods have to be brought to bear on a diversity of complex issues, e.g. market research, competitive intelligence, brand management, segmentation, positioning, price point analyses, etc. Building & rebuilding plans around scenarios of volume, price, customer feedback, currency exchange, distribution costs, technology threats, e-commerce, etc., has to be ongoing & dynamic, yet also amenable to appropriate checks & balances so as not to convulse the enterprise from its long term bearings. Torc’s suite of Sales & Marketing training modules is designed to provide you with the scientific expertise, informed perspective & process know-how to navigate these turbulent waters – nuanced & radical:

Smarter Selling Skills
Fundamentals of Marketing
Customer Service Excellence