A Customer Service Culture
Intl. Financial Services Company
Torc supported this client’s desire to improve its customer service culture with a specially tailored management development programme titled Serving One’s Customer With Excellence
Related case studiesThe Challenge
With the arrival of a large international partner taking a sizeable stake in existing operations and plans being prepared to ramp up expansion internationally across Europe, this client company, anticipating a commensurate demand for improving customer service at all levels, asked Torc Consulting Group to design an appropriate management development programme to assist in the development of a customer-centric culture.
Torc Response
Discussions with the internal Training Dept. culminated in the design of a 4-day programme of workshops together with a 1-day follow-up coaching clinic, covering the following dimensions & modules:
- Personal Self-Management (2-day duration)
Self-Awareness & Self-Management
Understanding the Customer Psychology
Assertiveness & Self Actualisation - Customer Management Effectiveness (2-day duration):
Employing Emotional Intelligence
Listening & Empathy
Creative Thinking & Decision-Making
- Coaching Clinic (1-day duration):
Follow-up on Personal Implementation Plans
The programme was delivered in three tranches to groups of 24.
The Result
The coaching clinics which were scheduled 8 to 12 weeks after the programme ended provided the opportunity to appraise results on a one-to-one basis. These indicated a real and dominant appreciation of the customer in their day to day activities – and a universal enthusiasm to improve their associated customer service metrics.